Rural Marketing – The ‘RUDI’ Way

Rural Marketing – The ‘RUDI’ Way

D M PestonjeeEx-Prof. – IIM-A

Maurvi Pandya
Assistant Professor,
Centre for Management Studies,
Ganpat University.
Maurvi1230@gmail.com

Ashwini Awasthi
Professor,
Institute of Management,
Nirma University, A’bad
awasthiak@imnu.ac.in

Narendra Patel
Prof. & Head – MCA Dept.
U. V. Patel College of
Engineering,
Ganpat University

Hitesh Patel
Associate Professor,
Golden Jubilee Institute of
Management, Siddhapur
hapatel.guruji@gmail.com

96- 103

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